Strategic Framework

With the Racing For the Future Strategic Plan reaching its conclusion in 2016, the Board and Management have developed our next strategic framework.

The framework has been developed in consultation with key stakeholders, giving consideration to the current state of the industry and some of the longer term issues and opportunities impacting the sport in Victoria, while outlining a path for future growth and success.

Our vision is “Racing For All”. We want more people, more often engaging and enjoying our sport.

To guide Racing Victoria and our decision-making we have developed a strategic framework in which the customer is at the centre of our existence.

Punters, owners, racegoers and viewers are the customers of Victorian racing and they represent the central reason why we conduct our sport.

Our purpose is to lead and champion great horse racing in Victoria.

To that end, we will be focused on growing our customer base and deepening their engagement; strengthening our right to exist by investing in equine welfare and integrity; and ensuring that we are providing the best racing to our customers.

Management’s planning and goals have been underpinned by the principles of the strategic framework and all at Racing Victoria are committed to ensuring a strong and viable future for our sport.

The Customer - Why we're here
The Right to Exist - Non-negotiables
The Best Racing - Delivering our sport
The Enablers - What we need