Strategic Framework

Racing Victoria’s Strategic Framework has been developed in consultation with key stakeholders, giving consideration to the current state of the industry and some of the longer term issues and opportunities impacting the sport in Victoria, while outlining a path for future growth and success.

Our vision is “Racing For All”. We want more people, more often engaging and enjoying our sport.

To guide Racing Victoria and our decision-making we have developed a strategic framework in which the customer is at the centre of our existence.

Customers are at the core of our sport and Racing Victoria is focussed on ensuring punters, owners and racing fans are engaged and enjoying Victorian thoroughbred racing. This is complemented by the efforts of Victoria’s racing clubs who are concentrated on racegoers and the delivery of the ultimate race-day experience.

Our purpose is champion great horse racing in Victoria and lead a financially sustainable thoroughbred racing industry.

To that end, we will be focused on growing our customer base and deepening their engagement; strengthening our right to exist by investing in equine welfare, participant wellbeing and integrity; and ensuring that we are providing the best racing for our stakeholders.

Management’s planning and goals have been underpinned by the principles of the strategic framework and all at Racing Victoria are committed to ensuring a strong and viable future for our sport.
The Customer - Why we're here
Our Values - How the business behaves
The Right to Exist - Non-negotiables
The Best Racing - Delivering our sport
The Enablers - What we need